Customer Success Story

Marquardt Küchen increases customer satisfaction with moveXM

Marquardt Küchen has been successfully using the moveXM customer experience management platform since 2023 and ensures satisfied customers.

About Marquardt Küchen

The Michael Marquardt GmbH & Co. KG - Marquardt Küchen for short - is a German manufacturer and supplier of fitted kitchens, which is particularly distinguished by its own granite factory. With this USP, Marquardt Küchen specializes in the processing of quartz and natural stone slabs and is considered the market leader in Germany.

Founded in 1991, the company employs around 600 people at its headquarters in Emleben, Thuringia, as well as in 41 factory studios throughout Germany, ensuring that the needs of its customers take center stage. The goal: to find exactly the right kitchen for each customer that is perfectly tailored to their individual needs. The entire process covers all touchpoints, from advice, through production and installation, to after-sales service.

"For us, the customer is at the center of everything we do. We know the importance of customer feedback and loyalty, especially in view of the current challenges in retail.

We value the benefits of a modern, technological solution for managing customer experience enormously. We are convinced that the investment in automation will pay off in the long term - firstly through improved customer satisfaction and secondly through more efficient processes."

Oliver Barth, CEO, Michael Marquardt GmbH & Co. KG

The challenge

In order to be able to measure, control and improve customer satisfaction in the long term, Marquardt Küchen was looking for a customer experience management solution. The requirements for this software solution were that it should clearly cover the Germany-wide store structure and be able to map the various touchpoints of the customer journey in detail.

The goal was to establish a cross-company, digital system for managing the customer experience in order to optimize processes and increase customer satisfaction and loyalty.

The solution

With moveXM, Marquardt Küchen has found a software solution for CX management that can map all touchpoints along the entire customer journey. This means that customer feedback can be used precisely to improve the customer experience. Functionalities for fast and efficient problem solving also ensure sustainable customer loyalty.


Start simple, scale flexibly

moveXM offers companies of all sizes and industries a quick, easy entry into CX management. With flexible scaling options, you can unleash your full potential - tailored to your needs.

Ready to go in less than 2 hours

After just 2 hours of setup and live onboarding, you'll be ready to create outstanding customer experiences. Within 15 minutes, you can create questionnaires and collect feedback.

Gain insights automatically

With intuitive dashboards, automatic text analysis and modern AI, moveXM generates insights based on data. This enables you to increase sales and profitability with minimal effort.

Award-winning software powered by humans

With moveXM, you no longer leave customer satisfaction to chance. Our software is certified for security and quality. Create an excellent customer experience - with excellent software.

Don't just watch any longer

Ensure more satisfied customers and better results now! Contact us and receive individual consultation.