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Learn more in our
Jul 30, 2026
automobile
CX
Insights from Barbara DʼEmilio
CX in the Automotive Sector 2026: Ownership, Trust, and the Last Mile
The critical challenges for the customer experience are increasingly arising after the vehicle purchase. Today, customers no more evaluate only the vehicle itself. They evaluate the charging experience, digital vehicle features, and the transition between online contact and personal consultation. This is exactly where trust is built - and whether loyalty is maintained.
Three developments are currently shaping this change in particular: the growing importance of the ownership phase, trust in connected services, and the seamless connection between digital and personal touchpoints. At the same time, these topics are increasingly reflected in tenders and strategic CX initiatives.
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Jun 27, 2026
CX
Energy & Utilities
automobile
Press Release
moveXM and MSR Consulting deepen their collaboration for sustainable Customer Experience Management
Customer Experience achieves its greatest impact where strategic expertise, data-based insights, and consistent implementation come together.
Jun 27, 2026
CX
Energy & Utilities
automobile
Press Release
moveXM and MSR Consulting deepen their collaboration for sustainable Customer Experience Management
Customer Experience achieves its greatest impact where strategic expertise, data-based insights, and consistent implementation come together.
Jun 26, 2026
automobile
CX
Insights from Barbara DʼEmilio
What customers really buy – and why soft skills are becoming a competitive factor
The automotive industry is currently investing massively in digitalization, artificial intelligence, and new sales concepts. This is right and necessary. At the same time, however, we are observing a development that receives surprisingly little attention in many strategy discussions.
The decisive differences often do not arise from technology.
They arise in personal contact.
Jun 26, 2026
automobile
CX
Insights from Barbara DʼEmilio
What customers really buy – and why soft skills are becoming a competitive factor
The automotive industry is currently investing massively in digitalization, artificial intelligence, and new sales concepts. This is right and necessary. At the same time, however, we are observing a development that receives surprisingly little attention in many strategy discussions.
The decisive differences often do not arise from technology.
They arise in personal contact.
May 29, 2026
CX
automobile
CXM
Guest post by CRXO Kathrin Michel
Future Ready in automotive doesn't start with AI. It starts with the right question.
Why AI and CX programs provide more data than ever before, and yet the customer experience along the journey remains fragmented. And what this has to do with a structural decision that most companies have not yet made.
May 29, 2026
CX
automobile
CXM
Guest post by CRXO Kathrin Michel
Future Ready in automotive doesn't start with AI. It starts with the right question.
Why AI and CX programs provide more data than ever before, and yet the customer experience along the journey remains fragmented. And what this has to do with a structural decision that most companies have not yet made.
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Your customized demo – schedule an appointment
You can expect no standard demo. We will discuss with you how our CX solutions work for your individual use cases.
Success Stories
Newsletter
Hosted & Made
in Europe
Data storage
in Europe
Certified data security
ISO 27001
Certified Quality Management
ISO 9001:2015
© 2026 moveXM GmbH. moveXM is a registered trademark.
Your customized demo – schedule an appointment
You can expect no standard demo. We will discuss with you how our CX solutions work for your individual use cases.
Success Stories
Newsletter
Hosted & Made
in Europe
Data storage
in Europe
Certified data security
ISO 27001
Certified Quality Management
ISO 9001:2015
© 2026 moveXM GmbH.
moveXM is a registered trademark.
Your customized demo – schedule an appointment
You can expect no standard demo. We will discuss with you how our CX solutions work for your individual use cases.
Success Stories
Newsletter
Hosted & Made
in Europe
Data storage
in Europe
Certified data security
ISO 27001
Certified Quality Management
ISO 9001:2015
© 2026 moveXM GmbH.
moveXM is a registered trademark.
Your customized demo – schedule an appointment
You can expect no standard demo. We will discuss with you how our CX solutions work for your individual use cases.
Success Stories
Newsletter
Hosted & Made
in Europe
Data storage
in Europe
Certified data security
ISO 27001
Certified Quality Management
ISO 9001:2015
© 2026 moveXM GmbH.
moveXM is a registered trademark.